Directed by animation filmmaker SWYY, this fully animated commercial for NISSAN ALTIMA merges two radically distinct visual worlds: the nostalgic energy of 90s arcade racing games and hyper-realistic car cinematography.

Through seamless same-angle match cuts, the film allows viewers to shift instantly between these parallel speed dimensions. The car customization interface pays homage to classic video game UIs, cleverly transforming product features and configuration options into an interactive, fast-paced experience.

The result is a high-octane visual journey that embodies the spirit of ALTIMA’s new-gen speed enthusiasts—blurring the line between virtual thrills and real-world performance.